Hello Bogotá! Show us your power!

In a world where customization and deep customer understanding are key to business success, we face the challenge of truly knowing our customers. The OmniCraft challenge seeks startups that can:

• Enable advanced data analysis using big data technologies and predictive analytics to understand customer and supplier needs and behaviors.

• Personalize marketing strategies with artificial intelligence.

• Increase the impact of commercial strategies.

• Optimize sales with tools to enhance interactions and commercial tactics.

• Create new shopping experiences with experiential sales, AR/VR, and personalization technologies.

• Develop tools to analyze consumer trends and gather Sell-Out data for better decision-making.